Breast milk is best for your baby

The World Health Organisation recommends exclusive breastfeeding for the first six months of life. Unnecessary introduction of bottle feeding or other food and drinks will have a negative impact on breastfeeding. After six months of age, infants should receive age appropriate foods while breastfeeding continues for up to two years of age or beyond. Consult your doctor before deciding to use infant formula or if you have difficulty breastfeeding.

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SIMILAC • GAIN

Experts say that every interaction with your child helps to stimulate new learning. For him to absorb those learnings, he needs more than DHA for brain and eye development.

Similac.Gain now has an improved EyeQ Plus nutrition system with Natural Vitamin E*, Lutein, and DHA. It is also palm oil-free, scientifically formulated for nutrient absorption.

Similac.Gain
Support better learning today.

THE SCIENCE BEHIND SIMILAC.GAIN
  • PROPRIETARY INGREDIENTS
  • FEEDING TIPS

PROPRIETARY INGREDIENTS

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  • EyeQ Plus nutrition system is now improved with Natural Vitamin E*, Lutein and DHA, in addition to AA, Omega 3 & 6, taurine, choline and iron
    • RRR-vitamin E is a natural form of Vitamin E and is the most biologically active. Lutein is an integral part of the eye’s retina and DHA is a building block for brain and eye development.
    • Omega 3 & 6 (α-linolenic acid and linoleic acid) are precursors of DHA & AA, which are building blocks for brain and eye development.
    • Taurine helps support overall mental and physical development.
    • Choline supports overall mental functioning.
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  • 3-way Shield System With Nucleotides, Prebiotics and Antioxidants
    • Nucleotides are essential for normal cell replication and function to support overall growth and development.
    • Prebiotics (Inulin^ & FOS) support the growth of good bacteria to maintain healthy digestive system.
    • Antioxidants include beta-carotene, selenium, zinc, vitamin A, C and E to help protect cells from free radicals.
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  • Unique, easily digested vegetable fat blend without palm oil
  • Calcium to support the development of strong bones and teeth
  • Vitamin D to help support calcium absorption and improve bone strength

FEEDING TIPS

  • Add complementary foods

    After 6 months, complementary foods are added to an infant's diet. It is at this point where infants make a gradual transition to eating family foods.

  • Introduce variety

    Complementary foods should be varied and include adequate quantities of meat, poultry, fish or eggs, as well as vitamin A. Cow's milk should not be introduced before 12 months of age.

Feeding Tips
  • Advance the texture

    As infants grow, the consistency of complementary foods should change from semi-solid to solid foods and the variety of foods offered should increase.

  • Transition to regular meals

    Offer meals 3-4 times per day at 12-24 months of age, with additional snacks offered 1-2 times per day, as desired. This transition from on-demand feeding to regular time-based meals is a slow one, and healthy snacks are important "mini-meals" as this change takes place.

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  • Nutrient dense foods

    Growing toddlers and young children are active and their nutrient needs are high relative to their small stomach size. It is advisable to include milk products, as well as meat, poultry, fish or eggs, as well as fruits and vegetables to provide necessary vitamins. Toddlers should consume milk or other dairy products 2-3 times daily, and sweetened beverages should be limited.

  • Parents play a role

    With the introduction of new foods to an infant's diet, the feeding behavior of caregivers is important too. Young children need assistance that is appropriate for their age and developmental needs to ensure that they consume adequate amounts of complementary food.

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COMPARISON BETWEEN SIMILAC.GAIN & OTHER BRANDS

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    similac
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  • Natural Vitamin E

     

  • Added Lutein

     

  • DHA and AA

  • Prebiotics

  • No Palm Oil

     

similac-range

No.1# in U.S. and Singapore

+ Compared among top 4 infant milk formula brands in Singapore, according to Abbott's calculation based in part on data reported by Nielsen MarketTrack service for the Infant Milk category,for the 12-month period ending in Dec 2015 in total Singapore scan channels.(Copyright © 2016,The Nielsen Company)

* Applicable for Similac.Gain and Similac Organic range

For children up to 3 years old.

# Abbott’s Calculation based in part on data reported by Nielsen MarketTrack service for the Infant Milk category for the 12-month period ending 26 Dec 2015 in total US scan channels and ending Dec 2015 in total Singapore scan channels. (Copyright © 2016, The Nielsen Company.)

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SFG191016

Family Campaign