BEING PART OF YOUR JOURNEY
We understand those exciting early stages of your baby's development, and they are indeed crucial. Be it pregnancy or the early years of your child, our information and resources can help you along your special journey. Whether you're a first-time mum or not, these articles will be helpful to you. Learn more about your child's health and development through the categories we have sorted out for you below.
Yes, Pregnancy Journey Begins Before Conception
The first week of pregnancy actually begins with the start of your last menstrual period. Why? It’s hard to pinpoint exactly when your egg becomes fertilized, but the date of your last cycle is a more accurate starting point. Your doctor will calculate your due date by counting 40 weeks from the start of your last menstrual period.....
The first week of pregnancy actually begins...More on First Trimester
Baby's Growth and Development at 13 Weeks Pregnant
By your 13th week of pregnancy, your baby's organs, nerves, and muscles have formed and are beginning to work together. It's time to focus on growth!....
The first week of pregnancy actually begins...More on Second Trimester
Baby's Growth and Development When You're 29 Weeks Pregnant
Your baby in the 29th week of pregnancy might be best described as long and strong! Your baby probably weighs almost 3 pounds. From crown to rump she is about 10 inches long, about the length of a large cucumber....
The first week of pregnancy actually begins...More on Third Trimester
Childhood Development Milestones
From the first moments after the birth of your child, you know your life will never be the same. Your child will change from week to week-even from day to day-as he begins to notice the world around him, and to interact with it. Get a head start, and know what to expect as your baby matures...
From the first moments after the birth of your child, you know your life...View Monthly Guide
What are 3-year-old kids in Singapore eating?
Is it time to review your child’s diet? A first-of-its-kind study supported by Abbott found that most Singapore preschoolers eat too much meat and not enough greens. Find out how a diet fortified with growing-up milk can deliver more key nutrients, such as Omega 3 & 6, Lutein, vitamin D, DHA and Iron to your child! ....
Is it time to review your child’s diet?...View Infographic
10 fun school holiday activities for kids in Singapore
Holidays — kids love the word as it speaks to them of freedom and fun.
Parents on the other hand, may have a love-hate relationship with the school break. While the holidays may give parents a temporary respite from the school routine, finding activities to keep the kids occupied can be a nightmare, especially for working parents...
Holidays — kids love the word as it speaks...View article
How to help your baby learn to walk
Every little baby's first step is a miracle. It takes a combination of motor and sensory skills to begin to saunter on little feet.
Not to fret if your baby does not take to walking as quickly as you might think he should; babies walk when they are ready to do so! Some start as early as nine months, while others get to their feet only by 16 months...
Every little baby's first step is a miracle...View article
How drawing can help kids to learn better
Research has indicated that children can learn to remember things more effectively through creative activities like drawing. By drawing from memory, children are able to improve their visual memory when they recall the details of what they have seen...
Research has indicated that children can learn to remember effectively...View article
If you are planning to have a baby, preconception care is important. This involves assessing the woman's overall health and identifying and being aware of any problems that might affect the mother and baby. Preconception care should ideally begin a year before conception. Make an appointment with your doctor for a preconception medical assessment...
If you are planning to have a baby, preconception care is important...View article
WE ARE NOW ON QOO10!Don’t miss out the Qoo10-exclusive deals for PediaSure, while stocks last. Learn more
WE ARE NOW ON QOO10!Don’t miss out the Qoo10-exclusive deals for Similac, while stocks last. Learn more
TAKE A SIMPLE QUIZ TO IDENTIFY A VARIED & BALANCED DIET NOW!Stand to win $200 worth of PediaSure products & $100 worth of grocery vouchers. Learn More
WORK, LEARN & PLAY AT ABBOTT MILK INNOVATION LAB IN KIDZANIA SINGAPOREHelp your child discover his/her ambitions and develop imagination through role play while learning about the benefits of growing-up milk at Abbott Milk Innovation Lab! Learn More
JOIN ABBOTT FAMILYGet up to $400 in
membership benefits! Learn More
STRONG MUMS BABYDownload the free Strong Mums Baby Journal App and start tracking your baby’s feeding and sleeping habits, diaper changes and more! Learn More
PRESENTING OUR NEW ESTORENow you can shop from your phone or
tablet. Anytime. Anywhere. Learn More
SIMILAC FOLLOW ONAfter 6 months With EyeQ Plus system. Formulated for nutrient absorption. View product
SIMILAC TOTAL COMFORT 2After 6 months Easy-to-digest formula, with EyeQ Plus system View product
SIMILAC GAIN IQ KID3 years onward With EyeQ Plus system. Formulated for nutrient absorption. View product
PEDIASURE COMPLETE1-10 years old (Picky eaters or children not eating well) Nutrient-rich formula which provide complete and balanced nutrition, scientifically designed for optimal growth and development View product
Breast milk is the best for babies. The World Health Organisation recommends exclusive breastfeeding for the first six months of life. Unnecessary introduction of bottle feeding or other food and drinks will have a negative impact on breastfeeding. After six months of age, infants should receive age-appropriate foods while breastfeeding continues for up to two years of age or beyond. Consult your doctor before deciding to use infant formula or if you have difficulty breastfeeding.